Paris Motor Show 2008

Fiat Bravo

The most important market segment for the car makers, in terms of sales and profits, is the C-segment; that occupied by the VW Golf, Ford Focus, Vauxhall Astra, etc. Well, there's a new contender now, the Fiat Bravo, making its public debut at the Geneva Show this year.

Fiat's previous attempt in this market segment was the forgettable Stilo, which cost Fiat too much to make and didn't appeal to buyers of the established class leaders. The new Bravo promises a lot more though. Not only does Fiat claim that quality and reliability are now class-equalling, the Bravo is the roomiest car in the segment and we think it's one of the most stylish. Fiat has rediscovered its Italian passion for car making and the Bravo is just the tip of the iceberg. Expect it to be a big seller.

Tuesday February 27

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